Sponsorship in the UK
Groupama continues to use sponsorship to increase brand awareness, credibility and prestige by sponsoring events that attract our target audience and fulfil business objectives.
Events and conferences
Groupama sponsors key industry events and conferences throughout the year. Given our strategic desire to trade only though intermediaries, this support offers a valuable and highly targeted opportunity to reach our most important broker customers and demonstrates our continuing commitment to their future success. Examples include:
- BIBA Conference and Exhibition - Groupama Insurances sponsors the Business Centre at the biggest broker event in the UK. This substantial facility allows delegates to access their emails, relax in our business lounge, surf the internet, or arrange business meetings whilst they are away from the office.
- Insurance Age Expo - offers brokers informative workshops and hands-on advice from industry experts on the day-to-day issues that they face.
- AMII Conference and Exhibition - Groupama Healthcare have been premier sponsors at the Association of Medical Insurance Intermediaries conference for the past two years.
Insurance Age sentiment surveys
Groupama Insurances has been working closely with Insurance Age magazine as sponsors of their intermediary sentiment survey.
This has been designed to independently canvass the views of insurance brokers about industry issues and to bring the results into the UK insurance market. These twice yearly surveys are conducted independently and individual results are completely confidential.
The surveys offer a valuable, independent source of information about current issues and market conditions.
We think that they make for some interesting reading and you should feel free to circulate the document to others in your business who might find the information of value.
